So, you have a winning investment proposal in hand, but how do you make a great impression on the potential investors? You may choose to target friends, family, venture capital firms, government entities, angel investors, or other corporations. Make sure that you find suitable investors to help you meet your financial needs.
When it comes to investing, there is a lot of stake for both parties involved. You will want to discuss the following with your potential investors:
- Your personal investments in the company, which helps to show them that you are committed.
- Your position in the current market in comparison to your competitors.
- Your strategies that give you that competitive edge.
- The risks and rewards that your investor should expect.
If you plan to trade a portion of your business for capital funding you will definitely want to make sure that you have good negotiation skills. You will want to make sure that you discuss your needs up front with your potential investors. Make a list of questions to ask them before your initial meeting.
Here are a few questions that you might want to ask:
- What experience do they have in the industry that may be of assistance to you?
- What other resources can they provide you with, other than capital funding?
- Will they be open to offering coaching or mentoring if needed?
- Can they help to provide you with network connections and business leads?
It is absolutely vital that you use the strengths of your investors to your advantage. You will want to assess their abilities while you have the chance. If you have a strong relationship with the investors, then you will both be at a greater advantage.