When it comes to selling your business, you have a number of options. You can try to do it on your own or have someone like me, a broker, help you with the process. Of course, nowadays, many people opt to go online in order to find a buyer. However, one option you may have not considered is selling your company on eBay. The auction giant sells everything else, so why not? It’s certainly possible, but there are some things to consider first.
There are a couple unrivaled advantages to selling your business on eBay. The main one is eBay’s popularity. It’s within the top 25 most popular sites in the entire world and comes in at number 7 in America. Plus, from 2007 to 2012, it grew in popularity by 12%, indicating that even poor economies couldn’t slow it down.
The other benefit to selling on eBay is immediacy. Selling a company usually takes a couple of years. When you leverage eBay’s infrastructure though, you could have the whole thing over within a couple of days.
While people have definitely sold their businesses on eBay, that doesn’t mean it’s for everyone. Perhaps the most popular type of business to sell on the site are eBay businesses themselves. We’ll get to them in a moment, but that makes sense. People who are familiar with eBay businesses use the site regularly, so there’s a good share of the market you can pitch to.
However, other industries—while present on the site—aren’t as well represented. If you want to sell your restaurant for example, you’re probably going to want an audience with other restaurant owners who, for the most part, do business in your general area. It’s possible those people are searching for a restaurant like yours on eBay, but you could also be missing out on a lot of opportunities.
Selling an eBay Business
One very popular option you see more and more of these days is people selling their eBay business on the popular auction site. eBay revolutionized ecommerce once by making it easy for people to sell online. Then they one-upped themselves by allowing sellers to erect virtual storefronts on eBay. This comes with a number of advantages at a very small free, and the industry has boomed.
However, just like with the traditional version, many owners decide to sell and what better place to do it than eBay? The problem is, in these situations, you need eBay’s permission to do it. Otherwise, the buyer could inherit all kinds of issues they don’t know about. There have been stories of people who bought eBay stores only to find out the sellers weren’t on good terms with the actual website. Obviously, you don’t want this happening to you if you are buying.
No matter what kind of business you’re selling, if you want to do it quickly, eBay may be an option. Contact me today and I can help you assess your current situation so you can better decide if eBay is really the best choice for you.