Social Networking – Using it for Sales and Outsourcing for Your Small Business

Social networking sites can really be a great way for small businesses to make large business moves.  Social networking can help you to extend your business further than you thought possible.  It can also help when it comes to important functions of your business, including sales and outsourcing.  This can really kill two birds with one stone.

Sales & Marketing

Using social networking can allow you to find new customers, get and give advice, and also become a more trusted business person.  This will ultimately help to increase the profitability of your business.


Using social networking can allow you to see the skills of others within your industry.  You can learn more about the work that they have done previously.  You can also work with partners as needed, instead of having to hire someone to work full time.  Outsourcing certain tasks through social media avenues can really help you save a lot of time and money.

If you do business online, you will want to make sure that you do it carefully.  This will help to prevent you from getting burned.  You should always ask for references when you hire someone to do work online.  You should also take a look at work that they have done in the past to ensure that they can do the work to your standards.  You also want to make sure that the payment arrangements are clear before they start working for you.  You can even set up milestone to help get them paid as they go.

Here are the most popular social networking tools:

  • LinkedIn – This is a tool that is full of business users.
  • Twitter – This is a tool that is built for microblogging.
  • Facebook – This is mainly a personal site, but can be business based.

Take a look at these social media networking sites and see how you can use them to your advantage with your business.